Soap Market in India 2017

Report Id


Publisher Name

Netscribes (Research on Global Markets)

Published Date


No of Pages


Market Scenario

According to Netscribes, the market for soaps in India will grow at a CAGR of 5.5% during the period of FY 2016 to FY 2022. Soap is a product that has the highest market penetration in India, covering more than 80% of the country’s urban as well as rural households. During FY 2016, beauty soap segment had the largest share with 50%, followed by health soap segment with 28.6%. UAE, Nepal and USA are the top three countries that imported Indian soaps. Soap Market in India - Key Growth Factors Increasing purchasing power and premiumisation of soaps has created a growing need for premium, feature-rich products, such as herbal soaps. The Indian government’s Swachh Bharat mission has further boosted growth in the soap market. Soap Market in India - Threats and Key Players Demonetization in November 2016 had a negative impact on the soap market. Due to lack of currency notes being circulated, many soap manufacturers in India had to reduce their production by nearly 20%. However, the implementation of GST is expected to bring some relief through lowered duty. Presence of chemicals and other toxic elements in soaps can damage skin texture or trigger allergies, in some people, which can hamper the growth of the market. Some of the best-selling soap brands include Santoor, Lux, Godrej no.1, Cinthol, and Lifebuoy. Despite the challenges in the industry, the market is expected to exhibit strong growth and more companies are expected to foray into the soap segment. What’s covered in the report? Overview of the soap market, and historical and forecasted market size data over FY 2015 to FY 2022 Trade analysis of soaps in India Qualitative analysis of the major drivers and challenges affecting the soap market Analysis of the competitive landscape and profiles of major public and private players operating in the market Key recent developments in the Indian Soap Market Why buy? Get a broad understanding of the soap market in India, the dynamics of the market and the current state of the industry Devise market-entry strategies by understanding the factors driving the growth of the market Recognize major competitors' business and market dynamics, and respond accordingly

Table of Contents

Slide 1: Executive Summary Socioeconomic Indicators Slide 2: Total Population (2010-2011 – 2019-2020), Population Density (2010-2011 – 2019-2020) Slide 3: Sex Ratio (2005, 2010, 2015, 2020), Population by Age Group (2005, 2010, 2015, 2020), Urbanization Trend (2010-2011 – 2019-2020) Slide 4: Total Fertility Rate (2005-2010, 2010-2015, 2015-2020), Infant Mortality Rate (2005-2010, 2010-2015, 2015-2020), Total Number of Births (2005-2010, 2010-2015, 2015-2020), Total Number of Death (2005-2010, 2010-2015, 2015-2020) Slide 5: Total Literacy Rate (2001, 2011), Rural Literacy (2001, 2011), Urban Literacy (2001, 2011) Slide 6: GDP at Market Prices (2010-2014), FDI (2010-2014), Inflation Rate (2010-2014), Unemployment Rate (2010-2014) Slide 7: Access to Safe Drinking Water (2001, 2011), Exchange Rate (2010-2015) Market Overview Slide 8: Market Definition & Structure Slide 9: Soap Market in India – Market Overview, Size and Growth (FY 2015 – FY 2022e) Slide 10: Market Segmentation – Product-Wise Segmentation (FY 2013, FY 2014 and FY 2015) Slide 11: Market Segmentation – Category-Wise Segmentation (FY 2014 and FY 2016) Slide 12: Porter’s Five Forces Analysis Trade Analysis Slide 13: Export of Soap and Organic Surface Active Products etc. for Toilet Use (Including Medicated Products) – Size (Value-Wise; FY 2013 – FY 2017 (Apr-Feb)) and (Volume-wise; FY 2013 – FY 2017 (Apr-Feb)) Slide 14: Export of Soap and Organic Surface Active Products etc. for Toilet Use (Including Medicated Products) – Country-Wise Segmentation (Value-Wise; FY 2016 and FY 2017 (Apr-Feb)) and (Volume-Wise; FY 2016 and FY 2017 (Apr-Feb)) Slide 15: Import of Soap and Organic Surface Active Products etc. for Toilet Use (Including Medicated Products) – Size (Value-Wise; FY 2013 – FY 2017 (Apr-Feb)) and (Volume-wise; FY 2013 – FY 2017 (Apr-Feb)) Slide 16: Import of Soap and Organic Surface Active Products etc. for Toilet Use (Including Medicated Products) – Country-Wise Segmentation (Value-Wise; FY 2016 and FY 2017(Apr-Feb)) and (Volume-Wise; FY 2016 and FY 2017 (Apr-Feb)) Market Influencers Slide 17-18: Market Drivers Slide 19: Market Challenges Competitive Landscape Slide 20: List of Major Players Slide 21-43: Profiles of Major Players Recent Developments Slide 44: Key Recent Developments Appendix Slide 45: Research Methodology


This research report involves complete picture of the market with the help of in-depth secondary and primary research. This research report studies several aspects of the market and analyze vital industry influencers. Extensive secondary research has been conducted using paid as well as open access data sources in order to gather information on the market and parent market. These key findings are then analyzed and validated with the help of in-house data models and primary discussions with key industry participants and experts across the value chain


Research Tools and Models

  • Top-Down Approach and Bottom-Up Approach
  • QFD Modeling for Market Size and Share Calculation
  • Regression, Variable and Impact Analysis
  • Penetration Modeling

Qualitative Research

  • It comprises briefing about market dynamics and business opportunities and strategies.
  • Finally, all the research findings are validated through interviews with in-house industry experts, freelance consultants and key opinion leaders etc.

Quantitative Research

It involves various mathematical tools, models, projection, and sampling techniques. It involves following steps:

  • Identification of market variables and market size derivation
  • Assessment of future prospects, opportunities and market penetration rates by analyzing product commercialization, regional trends etc.
  • Evaluation historical market trends and derivation of present and future year-on-year growth trends

Fill below details to get free sample !!

Contact Us