Netscribes' latest market research report titled Retail Market in India 2014 notes how services sector has become the biggest segment of the Indian GDP. It analyzes in depth the retail market, a sub-set of the services industry. Since the opening of Foreign Direct Investment (FDI) in retail trade, the market has expanded into diverse segments such as food products, consumables, durables, retail services and arts and entertainment. The report explores the various market entry strategies available for retailers and the supply chain model of the retail market. It also defines and categorizes the different formats of operation of organized retail in India. Since the economic liberalization in 1991, Indian retail market has been seeing increasing participation of multinational retailers, both online and offline. On the other hand, domestic retailers have expanded their presence throughout the country. Private labels have also flourished, with each retailer offering a host of in-house brands that cater to all segments of retail products. The radical growth in Indian retail market has been fuelled by the steady rise in organized retail, increase in disposable income, boom in real estate sector, growing consumption in rural segment, increasing penetration of mass media, rise in awareness about beauty, health and hygiene, changing lifestyle of consumers and increasing availability of credit. However, retailers are also facing increasingly complex challenges such as tough competition from unorganized segment, inefficiencies in supply chain, depreciation of Rupee, rise in energy costs and presence of harmful chemicals in several retail products that deter consumer consumption.
Table of Contents
Slide 1: Executive Summary Macroeconomic Indicators Slide 2: GDP at Factor Cost: Quarterly (2010-11, 2011-12, 2012-13, 2013-14), Inflation Rate: Monthly (Jul 2013 - Dec 2013) Slide 3: Gross Fiscal Deficit: Monthly (Feb 2013 - Jul 2013), Exchange Rate: Half Yearly (Aug 2013 - Jan 2014) Slide 4: Lending Rate: Annual (2008-09, 2009-10, 2010-11, 2011-12), Trade Balance: Annual (2009-10, 2010-11, 2011-12, 2012-13), FDI: Annual (2009-10, 2010-11, 2011-12, 2012-13) Introduction Slide 5: Services Sector - Overview, GDP of India - Sectoral Contribution (2013) Market Overview Slide 6: Retail Market - Overview, Market Size and Growth (Value-Wise; 2013-2018e), Market Segmentation (2013), Market Structure (2013) Slide 7: Retail Market - Major Segments Market Entry Strategies Slide 8-9: Retail Market - Entry Strategies Slide 10: Retail Market - Supply Chain Organized Formats Slide 11-13: Retail Market - Organized Formats Drivers & Challenges Slide 14: Drivers & Challenges - Summary Slide 15-24: Drivers Slide 25-30: Challenges Government Initiatives Slide 31-34: FDI in Retail Slide 35: Goods and Services Tax (GST) Trends Slide 36: Trends - Summary Slide 37-40: Key Trends Competitive Landscape Slide 41: Porter's Five Forces Analysis Slide 42: Competition - Summary Slide 43-47: Competitive Benchmarking (FY 2014) Slide 48-73: Major Public Players Slide 74-101: Major Private Players Strategic Recommendations Slide 102: Strategic Recommendations Appendix Slide 103: Key Ratios Description Slide 104: Sources of Information
This research report involves complete picture of the market with the help of in-depth secondary and primary research. This research report studies several aspects of the market and analyze vital industry influencers. Extensive secondary research has been conducted using paid as well as open access data sources in order to gather information on the market and parent market. These key findings are then analyzed and validated with the help of in-house data models and primary discussions with key industry participants and experts across the value chain
Research Tools and Models
- Top-Down Approach and Bottom-Up Approach
- QFD Modeling for Market Size and Share Calculation
- Regression, Variable and Impact Analysis
- Penetration Modeling
- It comprises briefing about market dynamics and business opportunities and strategies.
- Finally, all the research findings are validated through interviews with in-house industry experts, freelance consultants and key opinion leaders etc.
It involves various mathematical tools, models, projection, and sampling techniques. It involves following steps:
- Identification of market variables and market size derivation
- Assessment of future prospects, opportunities and market penetration rates by analyzing product commercialization, regional trends etc.
- Evaluation historical market trends and derivation of present and future year-on-year growth trends