Instant Noodles Market in India (2018–2023)

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Market Scenario

Market insights: According to the World Instant Noodles Association, India is the fourth-largest instant noodles market, globally, and accounted for 5.4 Bn servings in 2017. Consistent growth, and an ever-growing consumer acceptance have made this market a lucrative option for various players. The instant noodles market in India was valued at INR 93.66 Bn in 2017, and is expected to expand at a compound annual growth rate (CAGR) of ~5.6% during 2018-2023. Among the various companies operating in the market, Nestle enjoys the highest market share (~60%), followed by ITC. Owing to its high rate of market penetration, Nestle could retain its popularity even after the ban on the marketing and sales of Maggi, because of the presence of excessive levels of lead, by the Indian government, in 2015. Following this, most companies focused on launching healthier versions of noodles using vegetables, atta, and oats. The market is infested with several players, including Nestle India Ltd. (Maggi), ITC Ltd. (Sunfeast Yippee Noodles), Hindustan Unilever Ltd. (Knorr Soupy Noodles), GSK Consumer Healthcare Ltd. India (Foodles), Indo Nissin Ltd. (Top Ramen), and CG Foods India Pvt. Ltd. (Wai Wai), among others. Market drivers: A growing millennial population, and increasing customers who are working-class are driving the consumption of packaged food products, such as instant noodles, in India. Also, the companies have recently introduced several products, which are distinctive in terms of new flavors, healthy ingredients, and packaging. Depending on these factors, consumption of instant noodles has been increasing at a considerable rate in India, during the past few years. Market challenges: A large part of the population comes from the middle or lower-middle class. Therefore, price sensitivity plays a significant role in hindering the growth of the instant noodles industry across the country. Most people in rural areas are unaware of the various brands that are available unless they see them at their local store. Hence, lack of a well-established distribution network acts as a challenge for the instant noodles market in India. Companies covered: 1. Capital Foods Pvt. Ltd. 2. CG Foods India Pvt. Ltd. 3. GSK Consumer Healthcare (India) Ltd. 4. Hindustan Unilever Ltd. 5. Inbisco India Pvt. Ltd. 6. Indo Nissin Foods Pvt. Ltd. 7. ITC Ltd. 8. Nestle India Ltd. 9. Patanjali Ayurved 10. Thai Preserved Food Factory Co.Ltd Customization available: With the given market data, Research on Global Markets offers customizations according to specific needs. Write to us at, or connect with us here. ?

Table of Contents

Chapter 1: Executive summary Chapter 2: Socio-economic indicators Chapter 3: Introduction 3.1. India instant noodles market definition and structure Chapter 4: Global instant noodles market 4.1. Market overview 4.2. Global instant noodles market demand – top 15 countries (2013-2017) 4.3. Global instant noodles market per capita consumption – top 3 countries (2016) Chapter 5: India instant noodles market 5.1. Market overview 5.2. Instant noodles market size and growth forecast (2016-2023e) 5.3. Instant noodles market - company-wise market share (2017) 5.4. Porter’s five forces analysis Chapter 6: Key market opportunities Chapter 7: Trade analysis 7.1. Export of instant noodles 7.1.1. Value-wise 7.1.2. Volume-wise 7.1.3. Country-wise 7.2. Import of instant noodles 7.2.1. Value-wise 7.2.2. Volume-wise 7.2.3. Country-wise Chapter 8: Key growth drivers of the market Chapter 9: Key deterrents to the growth of the market Chapter 10: Competitive landscape 10.1. Capital Foods Pvt. Ltd. 10.1.1. Corporate information 10.1.2. Business description 10.1.3. Products and services 10.1.4. Key people 10.1.5. Financial snapshot (total income, net profit/loss) 10.1.6. Key ratios 10.1.7. Key financial performance indicators 10.1.8. Business segments, geographical segments 10.2. CG Foods India Pvt. Ltd. 10.2.1. Corporate information 10.2.2. Business description 10.2.3. Products and services 10.2.4. Key people 10.2.5. Financial snapshot (total income, net profit/loss) 10.2.6. Key ratios 10.2.7. Key financial performance indicators 10.2.8. Business segments, geographical segments 10.3. GSK Consumer Healthcare (India) Ltd. 10.3.1. Corporate information 10.3.2. Business description 10.3.3. Products and services 10.3.4. Key people 10.3.5. Financial snapshot (total income, net profit/loss) 10.3.6. Key ratios 10.3.7. Key financial performance indicators 10.3.8. Business segments, geographical segments 10.4. Hindustan Unilever Ltd. 10.4.1. Corporate information 10.4.2. Business description 10.4.3. Products and services 10.4.4. Key people 10.4.5. Financial snapshot (total income, net profit/loss) 10.4.6. Key ratios 10.4.7. Key financial performance indicators 10.4.8. Business segments, geographical segments 10.5. Inbisco India Pvt. Ltd. 10.5.1. Corporate information 10.5.2. Business description 10.5.3. Products and services 10.5.4. Key people 10.5.5. Financial snapshot (total income, net profit/loss) 10.5.6. Key ratios 10.5.7. Key financial performance indicators 10.5.8. Business segments, geographical segments 10.6. Indo Nissin Foods Pvt. Ltd. 10.6.1. Corporate information 10.6.2. Business description 10.6.3. Products and services 10.6.4. Key people 10.6.5. Financial snapshot (total income, net profit/loss) 10.6.6. Key ratios 10.6.7. Key financial performance indicators 10.6.8. Business segments, geographical segments 10.7. ITC Ltd. 10.7.1. Corporate information 10.7.2. Business description 10.7.3. Products and services 10.7.4. Key people 10.7.5. Financial snapshot (total income, net profit/loss) 10.7.6. Key ratios 10.7.7. Key financial performance indicators 10.7.8. Business segments, geographical segments 10.8. Nestle India Ltd. 10.8.1. Corporate information 10.8.2. Business description 10.8.3. Products and services 10.8.4. Key people 10.8.5. Financial snapshot (total income, net profit/loss) 10.8.6. Key ratios 10.8.7. Key financial performance indicators 10.8.8. Business segments, geographical segments 10.9. Patanjali Ayurved 10.9.1. Corporate information 10.9.2. Business description 10.9.3. Products and services 10.9.4. Key people 10.9.5. Financial snapshot (total income, net profit/loss) 10.9.6. Key ratios 10.9.7. Key financial performance indicators 10.9.8. Business segments, geographical segments 10.10. Thai Preserved Food Factory Co. Ltd 10.10.1. Corporate information 10.10.2. Business description 10.10.3. Products and services 10.10.4. Key people 10.10.5. Financial snapshot (total income, net profit/loss) 10.10.6. Key ratios 10.10.7. Key financial performance indicators 10.10.8. Business segments, geographical segments Appendix 1. Research methodology 2. About Research on Global Markets


This research report involves complete picture of the market with the help of in-depth secondary and primary research. This research report studies several aspects of the market and analyze vital industry influencers. Extensive secondary research has been conducted using paid as well as open access data sources in order to gather information on the market and parent market. These key findings are then analyzed and validated with the help of in-house data models and primary discussions with key industry participants and experts across the value chain


Research Tools and Models

  • Top-Down Approach and Bottom-Up Approach
  • QFD Modeling for Market Size and Share Calculation
  • Regression, Variable and Impact Analysis
  • Penetration Modeling

Qualitative Research

  • It comprises briefing about market dynamics and business opportunities and strategies.
  • Finally, all the research findings are validated through interviews with in-house industry experts, freelance consultants and key opinion leaders etc.

Quantitative Research

It involves various mathematical tools, models, projection, and sampling techniques. It involves following steps:

  • Identification of market variables and market size derivation
  • Assessment of future prospects, opportunities and market penetration rates by analyzing product commercialization, regional trends etc.
  • Evaluation historical market trends and derivation of present and future year-on-year growth trends

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